top of page
Lox and Loaded: Why Your Business Needs Daily Video Content (A National Bagel Day Lesson)
Happy National Bagel Day! 🥯 Just like a perfectly toasted bagel with all the right toppings, your business content needs the right ingredients to make an impact. Today, we're serving up some wisdom (courtesy of marketing legend Alex Hormozi) on why daily video content isn't just nice to have—it's essential . The "Everything Bagel" Approach: SPCL Alex breaks down influence into four key ingredients—what he calls SPCL (Status, Power, Credibility, and Likeness). Think of it lik
Flo Lopez
Jan 152 min read


Why Video Reels Are Today's Hoverboard
"Your future hasn't been written yet. No one's has. Your future is whatever you make it." October 21, 2015. That's the date Marty McFly arrived in the "future" aboard Doc Brown's time-traveling DeLorean. And what a future it was—flying cars, hoverboards, self-lacing shoes, and video screens absolutely everywhere. Well, here we are in 2025, and while we're still waiting on those hoverboards (unless you count the ones that catch fire), Back to the Future Part II actually naile
Flo Lopez
Oct 20, 20254 min read


5 Essential Ingredients for Content That Actually Converts
You don't need to be the most talented creator—you need to be the most reliable one.
Flo Lopez
Jul 11, 20254 min read


How to Build a $3K/Month Social Media Business Using Only Your Phone (2025 Mobile Marketing Guide)
Think you need expensive equipment to compete in social media management? Think again! 🥚 This week marks National Egg Day, and just like...
Flo Lopez
Jun 4, 20253 min read
bottom of page
